Making the switch from professional sport into the “real” world is never easy. When you do a sport for so long, it becomes your world, your community, and ultimately a big part of your identity. Finding who you are without it’ can be, to say the least, challenging. When we started Healthy Hooch Kombucha immediately after retirement, we hit the ground running, and it was the best thing we could have done. It gave us new purpose and new goals in an area that we are truly passionate about. Health. Will grew up as a mountain kid in Whistler, and I grew up on acreage in the Fraser Valley, and over our 15 years together, we’ve always shared a love for sports, the outdoors and food. We were lucky enough to train and race all over the world for more than 10 years together. We spent a lot of time in grocery stores, cooking healthy meals, and looking for healthy alternatives on the road. We spent years researching health products from across the world, unknowingly adding to a much needed future knowledge base. Six years ago, we decided it was finally time to put down some roots, so we bought and renovated an 80-year-old farmhouse in Abbotsford. Over the next 3 years, we continued to race professionally, but when we were home, we dabbled in farming, grew a plethora of fruits and vegetables, distributed berries, and raised pigs, chickens, and cows. We naturally found ourselves thinking like entrepreneurs, and starting a business was the next step. After years of drinking kombucha in the US while racing, we knew it was a growing market and that there was room for a quality kombucha in Canada. So we took the plunge and started the process. Healthy Hooch Kombucha has been running for almost 3 years now, and like sport, there have been relentless hurdles and learning curves, but perseverance is something that we have in spades. It has only benefited us as business owners. Both Will and I are motivated and ambitious to a fault, but with that comes a passion for always being and doing better. That is something that we can promise to ourselves, in our business practices, and to the people that love and trust Healthy Hooch Kombucha.